Crafting with Precision and Artistry
Matsuda’s reputation as a master of metal is built upon a dedication to precision and craftsmanship. Using the finest materials available — titanium, stainless steel, sterling silver, and 18k solid gold — Matsuda’s expert Japanese artisans meticulously transform these raw materials into intricately detailed eyewear. Each piece is created using techniques that few others attempt, emphasizing quality over mass production. This commitment to artistry ensures that every Matsuda creation is a distinctive work of wearable art.
Matsuda eyewear not only reflects exceptional craftsmanship but also offers superior visual clarity. Matsuda’s CR-39 lenses are designed to be lighter and more impact-resistant than traditional glass lenses while providing 100% protection against harmful UVA and UVB rays. Each lens is treated with seven layers of anti-reflective coating, effectively reducing eye strain by eliminating distracting reflections. For those seeking enhanced contrast and clarity, Matsuda’s polarized lenses further minimize glare, ensuring optimal vision in varying light conditions.
A Legacy of Exploration and Innovation
Mitsuhiro Matsuda's journey began in the 1960s when he explored the deconstruction of Western design through the lens of traditional Japanese fashion. His creations blended cultural heritage with innovative aesthetics, evoking a connection to the past while embracing modernity. Inspired by Gothic architecture, Victorian art, and American jazz, Matsuda’s designs captured a distinct sense of elegance with an avant-garde spirit. This visionary approach established Matsuda as a pioneer in international fashion, inspiring designs that continue to resonate globally today.
Matsuda’s dedication to craftsmanship extends to its exquisite acetate designs. Each piece is sculpted from organic plastic derived from cotton, which undergoes a curing process lasting over three months before construction begins. This meticulous process results in rich, vibrant colors with exceptional strength and durability. Once shaped, every piece is hand-polished by master artisans who have honed their technique over a decade of apprenticeship. This careful polishing results in a remarkably smooth texture, creating frames that are durable yet comfortable for years of wear.
Innovative Eyewear Design
Matsuda’s designs reflect a mastery of detail. Each hinge, temple, and component is thoughtfully engineered and custom-designed to suit the aesthetic of each collection. Iconic features such as Matsuda’s signature side shields and innovative pince-nez bridges are a tribute to the brand’s heritage, reimagined with a modern edge. By merging tradition with innovation, Matsuda creates eyewear that feels both timeless and contemporary.
Once each frame has been carefully assembled, every piece is meticulously inspected for imperfections before undergoing precise adjustments to ensure comfort and alignment. This detailed process is a reflection of Matsuda’s 50-year legacy of mastery in eyewear design. Each frame embodies the brand’s pursuit of quality, blending artistic craftsmanship with innovative technology to create eyewear designed to inspire individual expression.
